Unlike traditional marketing agencies, we don’t deal in the grey. That means everything we do can be quantifiably measured – you’ll see the return on your investment in black and white.
Through krunch.co’s people-based multi-touch and offline data attribution, the team at Cisco Networking Academy could see that the paid ads on Facebook that drove the best cost per click or clickthrough rate were not necessarily the ads that drove the most cost-efficient enrolment generation, which was the true objective.
More cost efficient cost per enrolment than previous campaign period
Cisco Networking Academy achieves great results with data attribution
In partnership with Cisco Networking Academy, krunch.co built a digital campaign on Facebook aimed at acquiring new student enrolments over the course of a quarter. Using Facebook link ads, krunch.co achieved results that were nothing short of extraordinary: 10m unique people reached globally, 900,000 people visited the website, 80,000 new student enrolments generated, 2.3X more cost efficient cost per enrolment than previous campaign period.
We turned browsers into buyers for EZGO NZ using a clever mix of search, social advertising and a redesigned website.
Through our Discovery phase, we identified two major areas for improvement of converting interest into customers - content and campaigns. After developing a strategy, we redesigned their website making it easier to navigate and interactive, and followed this up with implementing targeted social media and search campaigns.
We’re a digital consulting practice made up of data scientists, strategists, storytellers and media experts, on a mission to change the way the world thinks about marketing.