Who We Are

Meet The Team

Six key parts make a whole. The krunch leadership team encompasses a world-class range of talent unique to the New Zealand marketing landscape.

Darren Kirkland

Managing Director

Darren Kirkland

Darren started out in the telecommunications industry with Clear and TelstraClear, and although his initial focus was sales, he later shifted into marketing and communications roles. Moving into the automotive industry, in 2007 Darren became the New Zealand Marketing Manager of Hyundai, heading up the marketing, customer service and IT and web development teams. Over five years he helped double Hyundai’s market share, and picked up two global awards with the marketing team. In 2013 he took over as Chief Marketing and Technology Officer of GS Group Services and, in 2015, was named Managing Director of krunch.co.

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Andy Schick

Head of Marketing Automation

Andy Schick

Andy was the driving force behind the Global Marketing Automation efforts of one of the fastest growing companies in the world, Xero.  Andy also founded SaaS and other telecommunication companies, and in recent years has focussed his attention at the intersection of marketing technology and behavioural science.  

He is passionate about two things – that the customer is always delighted, and that humans never perform tasks that computers can do, a match made in automation heaven.

He now leads the Automation team at Krunch.co, spearheading strategy for top-tier brands across multiple categories.

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Martin Gillman

Head of Media

Martin Gilman

Martin began his career as a flavour chemist, but when he took his first agency role, he never looked back. He initially worked in London, but over the next 10 years or so swapped between the UK and New Zealand, ending up as Planning Director at DMB&B in 1983. Seven years later, he returned to New Zealand and helmed Total Media, New Zealand’s first media independent. Having sold Total Media to Omnicom, only to set up a media consultancy company, Martin is well-versed in creating harmony between offline and online media and getting the best results from both.

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Adnan Khan

Head of Digital

Adnan Khan

The former head of Facebook New Zealand, Adnan started his career on the agency side, working with Initiative Media, before moving over to Microsoft where he managed premium strategic partnerships. As the fourth Facebook employee in APAC, and one of the first 500 globally, he worked his way from Account Planner in Australia through to running the New Zealand office, where revenue increased from a US$400,000 a year to US$15,000,000 over the course of his four years there. Adnan then went on to head up Innovation at Hyundai for a time, before joining us here at krunch.co. He also sits on the board of, and invests in, a number of start-ups.

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Robert Moritz

Head of Content

Robert Moritz

A fresh import from the US, Robert has worked with some of the world’s biggest brands when it comes to print, digital and TV media. From overseeing editorial and production in the US for companies such as MTV and HBO, through to being the West Coast Editor of GQ magazine, he has delivered considerable amounts of original content for large-scale audiences. Having started off as a feature writer, Robert has been published in some of the most popular publications worldwide, including The New York Times, Rolling Stone, Elle, Men’s Health, InStyle and Cosmopolitan. More recently, Robert has worked agency side at Saatchi & Saatchi Los Angeles and INNOCEAN USA, focusing on digital content solutions for automotive brands Hyundai and Toyota.

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Andrew Hughes

Head of Search & Analytics

Andrew Hughes

Over the past five years, Andrew has optimised hundreds of successful campaigns. He cut his teeth working agency side with SMEs after studying journalism, and progressed to larger NZX-listed companies as his reputation for achieving results grew. His background in Search & Analytics includes running multi-national campaigns in New Zealand, Australia, the UK, South-East Asia and the US, and his experience comes with a suite of advanced Google-recognised qualifications. Motivated by numbers, Andrew improves conversion rates and lowers conversion costs for clients through quantitative and qualitative analysis. A hunger for knowledge that can be turned into business intelligence for his clients is also a key part of his marketing approach.



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Want to join us?

Interested in becoming a brand scientist for the data age? Give us a shout and we'll keep you in the loop about work opportunities on team krunch.

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